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Our Brand Is Crisis Strategic Analysis

Project type

Ethical Communication Analysis / Media Strategy

Date

19 February 2025

What Our Brand Is Crisis Reveals About Power and Perception

This essay focused on the ethical challenges portrayed in Our Brand Is Crisis, focusing on the tension between persuasion and manipulation in political public relations. I proposed alternative ethical strategies grounded in the PRSA Code of Ethics. This project showcases my ability to critically assess communication strategies, advocate for ethical leadership, and design transparent campaign narratives.

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